DON'T GET BURNED
How to Hire a Speaker
Who Actually Delivers
A FREE 3-day guide
To help you avoid costly speaker mistakes, find the perfect fit for your event, and confidently choose a speaker who’ll land with your audience...So you DON'T waste your time and budget or risk your reputation
Hi, I'm Jay Abbasi...
Over the past decade...I’ve delivered keynotes and workshops for teams all over the world, and worked with leaders at Google, Amazon, Tesla, TikTok, IBM, Amex, Wells Fargo, Ford, Nike, and more.And before that, I was in YOUR shoes.
As an L&D leader at Tesla, I planned events and selected speakers for national programs.So, I know
⇾ What’s really at stake when you bring someone into the room
⇾ What L&D leaders and planners need behind the scenes
⇾ What actually lands with the audienceThat’s why I created this FREE 3-day guide to help you book with confidence and get it right the first time.
Spot the difference: performers vs speakers who drive real impact
Avoid the costly mistakes even seasoned planners make
Choose a speaker who not just gets rave reviews but also delivers on your event goals


Want to make sure the course is "worth your time"?
Here's everything you'll find inside:
Day 1: What truly makes a speaker IMPACTFUL (5 must-haves + how to avoid the costliest mistake)Day 2: The ACE Framework to vet for speaker-audience-event fit (a simple 3-part method to evaluate speakers across 18 key areas)Day 3: A behind-the-scenes look at my speaking process (that you’ll find ONLY here, not on my website or LinkedIn)BONUS 1: Insider tips on where to find impactful speakers (plus how to avoid the overhyped and overpriced options and save tons of $$$)BONUS 2: How to uncover what your audience actually wants (without the guesswork)BONUS 3: An interactive tool to help you compare speakers and find the best fit in minutesBONUS 4: My speaking alignment blueprint: "The Program Charter" (that I’ve never shared publicly before)
Thanks for signing up for Don't Get Burned!
Day 1 email of "Don't Get Burned" is on its way to your inbox!
Within the next minute or two, you're going to get an email from me, Jay, with the subject line:
📧 [Don't Get Burned] Welcome to a better way to hire speakersInside this email, you'll find a quick overview of everything you will unlock over the next days along with some next steps.So, go and check your inbox now!
IMPORTANT: If you don't see the email in your primary inbox, make sure to check your SPAM or PROMOTIONS folders.If it landed in your spam/promotions folder, here's how to fix it so you don't miss a single lesson:☛ Gmail: Drag the email to your "Primary" tab and add [email protected] to your contacts
☛ Outlook: Right-click the email and add me to "Favorites" or mark as "Safe Sender"
☛ Apple Mail: Tap my name and choose "Add to Contacts" or "Mark as VIP"That’s it! You’ll now get every “Don’t Get Burned” lesson right on time. No digging around for it.